Fair Pricing

Ensuring Equity and Autonomy for Creators
At Vuvu, we believe artists should be fairly compensated for their work. That’s why we prioritize fair pricing as one of our core principles. We understand that creating art takes time, effort, and skill, and we want to ensure that artists can make a living from their work.
Research shows that fair pricing is important for artists’ financial stability and the art industry’s overall health. A study published in the Journal of Cultural Economics found that when artists are paid fairly, they are more likely to continue creating and contributing to the art world [1]. A Strategic National Arts Alumni Project report found that fair compensation is among the most important factors in retaining artists in the workforce [2].
Unfortunately, the art world has a history of undervaluing and exploiting artists, particularly those from marginalized communities. [3] This is why we are committed to promoting equity and autonomy for creators. We believe that all artists should have the opportunity to succeed, regardless of their background or identity.
We ensure fair pricing by working closely with artists to determine the value of their work. We take into account factors such as the artist’s experience, the materials used, and the time it took to create the piece. We also consider market trends and the demand for the artist’s work.
In addition to fair pricing, we also prioritize artistic freedom. We believe that artists should have the autonomy to create the work they want to create, without censorship or restriction. This means allowing artists to explore controversial or challenging topics and supporting them in their creative vision.
We also recognize that the art world can be opaque and difficult to navigate, particularly for emerging artists. That’s why we strive to be transparent in pricing and business practices. We want to empower artists with the knowledge and resources they need to succeed creatively and financially.
Fair pricing is essential for ensuring creators’ equity and autonomy. We can create a more just and inclusive art world by working closely with artists, promoting transparency, and prioritizing artistic freedom. Join us in supporting fair pricing and the creative vision of artists everywhere.
References:
[1] Throsby, D. (2001). Economics and culture. Cambridge University Press.
[2] Strategic National Arts Alumni Project. (2011). Artists and arts graduates in the workforce: A report on the Strategic National Arts Alumni Project. Indiana University.
[3] National Endowment for the Arts. (2019). Artists and other cultural workers: A statistical portrait. NEA Research Report #63.